About The Designer2018-04-14T15:02:25+00:00


About The Designer

Paulinah N Eboh-Sampson

Paulinah Nkechinyere Eboh-Sampson

is a British Nigerian, born in Birmingham, England- home to her womens wear label ‘Dolls of Decadence’.

Paulinah first entered the creative industry as a performer at the age of 11, where by a chance audition through her school drama group, she successfully secured a place at a top performance group ran by Central television: Central TV junior workshop (CTJW).  Whilst at CTJW, she enjoyed small roles in children’s programmes as well as a few on prime time television.

This first encounter with the creative industry was inspirational to her move into the world of Fashion- as it was the colours, textures and fabrics of the theatre costumes used in many of the shows she performed in, that first captured her attention.

At 6th form college, she studied an advanced GNVQ in Performing arts & the entertainment industry and AS level Dance.Studying dance made Paulinah more aware of her natural flare for dance. So concentrating on dancing, she travelled around Europe fulfilling her desire to perform. Whilst dancing, Paulinah was surrounded by a barrage of seamstresses who sold oufits to the dancers- none of which she bought without twisting the design totally to suit her personal style.

Soon, her creative ideas for outfits and her personal styles where noticed amongst her colleagues and she was soon giving style tips to her peers.  This inspired her to take her design ideas to the next level and learn how to construct her designs.

She went back to college to study NCFE Dressmaking, followed by a Higher National Diploma (HND) in Fashion Design & Textiles at Aston Academy- part of City College, Birmingham from which she graduated in 2007 and a NCFE level 2 in Corsetry. A brief work experience with London based luxurious handbag company ‘Claudine‘, followed before the first official launch of her own label, Dolls of Decadence in 2010.

Paulinah manages the complete creative process of the Dolls of Decadence  brand.